Ravit Avidor from Lighthouse Ventures, Omri Erel, Senior Vice President Marketing at Socialbakers and, Sean Gaddis Founder at Distro and former CMO at Mall Group will speak about B2B and B2C customer acquisition:
- What are the key elements of customer acquisition that every CEO should be aware of
- How to identify your potential customer
- Importance of data driven operations and how data is being collected and processed
- Main differences between B2C and B2B acquisition
- Online vs. on-ground customer acquisition
- Account Based Marketing (ABM)
The event is organized in cooperation with Lighthouse Ventures, an early stage venture capital fund and Presto Ventures. During the event we will also present the Lighthouse Accelerator, accessible for idea-stage projects!
The event will be held in English!
When: February 12th, 2020, 6:30 pm – 9:00 pm
Where: Prague Startup Market – Prague Market (Bubenské nábřeží 306/13 – Hall 24)
AGENDA
6:30 – 7:00 Registration, networking
7:00 – 7:10 Ravit Avidor – Introducing Lighthouse Ventures and Lighthouse Accelerator
7:10 – 8:30 – FIRESIDE CHAT
Omri Erel, Senior Vice President Marketing at Socialbakers
Sean Gaddis, Founder at Distro and former CMO at Mall Group
You can ask your questions also via Slido.com app, just join www.slido.com with this code: #Y570 or use this link: https://app.sli.do/event/ujltk5r5. Questionnaire is available from the 6th of February.
8:30 – 9:00 Networking
You can find registrations and full agenda here: https://customerexperts.eventbrite.com
