Following the successful webinar last month, Lighthouse Ventures has prepared yet another private webinar (in Czech) for our portfolio companies, this time on “SaaS B2B Marketing Funnel A-Z“. The webinar will be held on 13.5.2021 from 14:00 and led by David Cacik, CMO of CloudTalk and experienced B2B online marketing mentor.
The following topics will be covered:
- From the impression, visitor, lead, signup, MQL, SQL to paying customer & upsell
- MQLs: lead qualification and transfer to sales
- Sales funnel (brief overview a.k.a what happens after MQL)
- Essential metrics
- What is a good trial -> paid conversion rate & others
- Churn: how to prevent and fight churn
Are you interested in participating in the event? We have 10 free slots to give away. Just message us till 7.5.2021 on robert@lhv.vc and let us know more information about your startup/project. The 10 best startups will receive an invite for the event!
